Mad Labs Learning PrinciplesMad Labs Theory of Parenting

MAD LABS

For kids who break, & build.

"

Break. Believe. Build.

We trained kids to colour inside the lines.

To sit down, stay quiet, wait their turn.

To raise their hand for permission.

Because that’s how it’s done.

We punished the loud.

We corrected the curious.

We called it education.

But it was training.

Kids aren’t built to obey.

To test, build, and rebuild.

To say things adults won’t.

To do things adults forgot.

So we built a lab. Where mad kids become builders.

For the ones who don’t sit in rows.

For the ones who won’t stop asking.

For the ones who break things just to know how they work.

And in this lab, they build for real.

A business. A community. A satellite. A rebellion.

Whatever matters most to them.

With real people, timelines, and problems.

Every cohort is a shot to the moon.

Every failure is a step closer to the moon.

Every output is their own. Mentors just ask better questions.

Mad Labs isn’t about learning.

It’s about leaving with something that didn’t exist before.

Break. Believe. Build.

What would you build (or break) if nobody said no?

👟

Ahmedabad

-

A sneaker brand for kids

🎥

Mumbai

-

A Pokémon review YouTube channel

🥣

Delhi

-

A community to feed poor daily

📓

Bangalore

-

Anti-boring notebooks

🤖

Pune

-

A robot dog

🎮

Ahmedabad

-

A school, that's a game

🍫

Surat

-

A vending machine for unlimited chocolate

📚

Vadodara

-

Do-my-homework robot

🎬

Bangalore

-

A YouTube show with my brother

🚁

Jaipur

-

A drone that follows me

🗝

Mumbai

-

A secret clubhouse

📱

Indore

-

An app to grade teachers

🌞

Guwahati

-

A solar-powered quick-dry for clothes

🃏

Ahmedabad

-

A card game about Indian History

🎵

Bangalore

-

Spotify for poems

🤖

Goa

-

Trash picking robot for beaches

🔔

Rajkot

-

Notebook with memes

🎒

Vadodara

-

A bag with a built-in charger

🎲

Gandhinagar

-

A board game about running a business

🧥

Delhi

-

A hoodie that shows my mood

Our First-Ever Cohort Is Launching

For kids who are ready to build something real.

In 15 days, we'll build one real thing.

a business?
a community?
a film?
an event?
a rebellion?
you decide.
Apply for the First Cohort
Find out moreTalk to us

With help from Mentors.

Plan

Find your direction.

Build

Make it real.

Share

Show the world.

Dates

June 15–29, 2025

15 days of building

Format

In-person, Ahmedabad

10 kids per cohort

Who is it for

10–15 year olds

who can't sit still

Outcome

Every kid builds

something that didn't exist before

10 spots only. Applications open now.

Frequently Asked Questions

What if my kid doesn't finish?▶
That's okay. Mad Labs isn't about perfection. It's about momentum. Even 60% of a real thing beats a polished worksheet. They walk away with clarity, confidence, and progress.
My kid's shy / anxious / not super confident. Will they fit in?▶
They're perfect for this. We're not looking for loud kids. We're looking for real ones. Mentors, peers, and the format are designed to meet kids where they are — and nudge them forward.
Is this like a coding or startup camp?▶
Nope. We don't teach skills. We create conditions. Some kids build podcasts. Some build movements. Some build services. It's not about tech. It's about value.
How do you teach them in just 15 days?▶
We don't teach. We push. The pressure, tools, and mentoring compress learning. Kids learn fastest when they care, when they're building, and when there's a deadline. That's what we give them.
What if my kid doesn't have an idea?▶
Perfect. The first few days are designed to help them discover what they care about. We use deep self-work, mentor nudges, and AI tools to help them find a strong starting point.
What kind of support do they get?▶
- 3 custom AI tools to ideate, build, and get feedback. - Daily guidance and nudges from mentors. - Real-time feedback from peers and test users. But they drive the build. They own the work.
Is there a final presentation or showcase?▶
Yes. On Demo Day (Day 15), every kid presents their project to a real audience of mentors, peers, and strangers. It's not a contest. It's a rite of passage.
Will I get to see what my kid made?▶
Absolutely. Parents are invited to Demo Day — where kids share what they've built and what they've learned. You'll see the output, the journey, and something new in them.
My kid is very young (10–11). Will they manage?▶
Yes — if they're curious and willing. Mad Labs is designed to work across age groups. We don't expect skills. Just the drive to build something real.
What's the biggest takeaway?▶
Confidence. The kind that comes from building something real. From starting with nothing, and leaving with proof.

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From the Founder

I've been an Automobile Engineer, a Marketer, a Travel Show Host, a Media Entrepreneur, and much more. But everything I love doing today, I learned by doing it. Not in a classroom. In the real world.

Mad Labs is what I wish I had as a kid. A place to explore big ideas, fail often, and build something that matters.

We're not here to raise perfect students. We're here to raise bold builders.

— Manav Joshi

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